Design: Good vs Poor

Poor design

lip stick

Similar and proximity yes pragnaz maybe, continuity and closure no.

makeup  & perfume

Similarity proximity maybe. Pragnaz continuity and closure no.
Gestalt principles of similarity, proximity, simplicity, continuity, and closure.

Good Design

http://www.jafrausa.com/regional/home

Food packaging:
http://foodbeverage.about.com/od/foodpackagedesign/ss/How-To-Work-With-Food-Packaging-And-Graphics-Designers-for-great-visual-marketing_2.htm?utm_term=packing%20design&utm_content=p1-main-4-title&utm_medium=sem&utm_source=google&utm_campaign=adid-eb678613-44b8-486d-8db1-5985d0d08f2d-0-ab_gse_ocode-31766&ad=semD&an=google_s&am=exact&q=packing%20design&dqi=packing%2520designs&o=31766&l=sem&qsrc=999&askid=eb678613-44b8-486d-8db1-5985d0d08f2d-0-ab_gse